Flower Council of Holland: review of the first six months of 2017
Keeping flowers and plants constantly top of mind with consumers is what we at the Flower Council of Holland enthusiastically work to do every day. So that these consumers keep buying flowers and plants for themselves and others. We have summarised our most eye-catching activities and results during the first half of 2017. In addition, we have also provided a brief glimpse of the forthcoming activities. If you support these, we can ensure together that flowers and plants remain high on consumers’ agenda.
Campaigns & content
The promotion targets the four core countries of Germany, France, the Netherlands and the United Kingdom. With our consumer brands Funnyhowflowersdothat.co.uk and Thejoyofplants.co.uk and versions in the other three languages we match local preferences and trends and achieve a greater reach