What we are

The organisation behind the Flower Council of Holland

The Flower Council of Holland is an independent foundation tasked with consistently keeping flowers and plants at the top of European consumers' minds. The organisation is funded by domestic and foreign growers that are members of Royal FloraHolland and by trading companies that are Royal FloraHolland's customers. We currently have an enthusiastic team of 20 staff. Three of them represent us abroad: one in London, one in Paris and one in Essen.

A mix of specialists

Our team consists of a mixture of creative marketing and communication specialists, campaign managers and supporting professionals. Together we ensure that flowers and plants enjoy a permanent spot high on the consumer's agenda.